Yesterday I spent a run with my dad discussing the problems of the airline industry. It’s an industry that continues to freefall and the question that we couldn’t begin to answer was “what’s the solution?”

The number of externalities and level of complexity that need to be managed creates a situation that may be impossible to solve for years and years.

Unions, airport authorities, oil prices, government regulations, safety, terrorism, … the list of challenges goes on and on. And, painfully, many of the major impediments are outside of the airline’s control.

I hope they’re focusing on the real challenges instead of consuming resources on less critical items.

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