Effective communication has everything to do with the audience. Unique audiences have unique needs. To become an effective communicator - to ensure that your message is heard - you need to understand this. Sometimes a head-scratch, a pause, and a jumbled word is more effective than an eloquently spoken sentence. Sometimes you need to whisper in order to be heard over the noise.

This isn’t anything more than a common observation (one of the joys of being young is that you get to realize what many already know). The results of this experiment have been interesting. I’m not going to share any here but watch these videos and enjoy how different all forms of communication are across the two.


Return to Top

Fraser on Influence - Effective Communication

Posted on 06.17.06 to General. Subscribe to follow comments on this post. Add your thoughts or trackback from your own site.

Welcome to the conversation.

Hi, I'm Fraser and this is my personal site where I write about the things I'm interested in: start-up strategy, the web, music, and life.

My days are spent commercializing emerging technologies. Currently I'm helping to deliver the promise of semantic web to the consumer market at AdaptiveBlue. Previously I was at Trivaris, a Canadian seed stage investment firm.

I am a co-founder of Innovation Night, a community driven event supporting entrepreneurship in Canadian and US cities.

Here's what I'm doing right now:

    These are the people in my neighborhood: