An article in the March issue of Esquire has inspired me to learn more about influence. I’m going to learn by doing a number of small experiments over the coming weeks and I’ll share my results and observations here.
In the Esquire article, titled “Influence: A Little Nudge”, the author, Tom Chiarella, provides some great observations. Mainly, I found it interesting that a gesture went further than a gift. Tom offers an explanation why: “The truth is, gifts are not the same as favors. While people respond to a gesture easily enough, nobody wants an obligation he or she doesn’t know how to answer.”
Influence tip number one (from the article): “when it comes to influence, perceived obligation is your best tool.”
Stay tuned for the results of some mini experiments. If you have any suggestions, please share
[bonus: the article reminded me of a hilarious magazine article I read a few years ago - so I went to google to try to track it down for you guys. Here it is: “The $20 Theory of the Universe“. Who’s the author? Why our friend from above, Tom Chiarella. (found via Ben’s site)]
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chartreuse (BETA) » Blog Archive » Candy, Comments, Cashmore and Conservatives (daily remix) added these pithy words on Apr 25 06 at 12:35 pm[…] Fraser Kelton is conducting experiments with influence and getting interesting results. […]
Wisdom of Others - Be Likable at Disruptive Thoughts added these pithy words on May 16 06 at 8:12 pm[…] An exciting, and unanticipated, benefit of blogging has been the new friendships that have been created (unanticipated but very cool). My friendship with Chad started just after he launched his company, Posima. I’ve enjoyed having a front-row seat as Chad has gone through the ups and downs of starting a business. I asked Chad for his take on “what I’ve learned after working for a few years” and I found a lot of truth in what he shared (it may also be a valuable lesson for my study on influence). Three years out of college I’ve sold computers for Dell, worked in the grueling Texas sun doing excavation then spent the last 16 months developing my site management web application. Some people say, “It’s not what you know, it’s who you know.” Or, “It’s not personal, it’s business.” I like both of these sayings, but they are not always 100% accurate. The best advice I can give to anyone is “Be Likable.” […]
James Wolowicz added these pithy words on Jul 30 06 at 7:57 pmI too read the Esquire article with great interest. In fact I think there are three, now one on perceived obligation, one on using someones first name and a third on eye contact. I am looking for some more ideas to try on my own. A google serach to try to find some more yielded zero but perhaps I am using the wrong key words. If you have a list of these little experiments with descriptions or keywords that would help me find them, it would be very much appreciated. I tried an interesting one recently where I waved to people on the street while driving by or waved to them when I was walking the they were driving by. The results were very similar… most people did wave back and the exchange ended with a strange “do I know that guy”? look. Its been fun. No redeeming purpose or influence gained just a fun exercise to see what happens when you do something socially acceptable out of context. Thank you for your help. James
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