Comments on: Potential Promise (Or, The Key to Building Network Value) http://disruptivethoughts.com/2006/04/09/potential-promise-or-the-key-to-building-network-value/ Thu, 04 Dec 2008 18:29:22 +0000 http://wordpress.org/?v=2.2 By: debt consolidation loan http://disruptivethoughts.com/2006/04/09/potential-promise-or-the-key-to-building-network-value/#comment-844 debt consolidation loan Wed, 24 May 2006 03:45:00 +0000 http://disruptivethoughts.com/2006/04/09/potential-promise-or-the-key-to-building-network-value/#comment-844 <strong>debt consolidation loan...</strong> grab antitoxins light premiers consults:demonic,acoustics debt help http://debt-help.debt-consolidation-agent.com/ ... debt consolidation loan…

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]]> By: The Keystone of Building Network Value at Disruptive Thoughts http://disruptivethoughts.com/2006/04/09/potential-promise-or-the-key-to-building-network-value/#comment-193 The Keystone of Building Network Value at Disruptive Thoughts Tue, 25 Apr 2006 00:28:55 +0000 http://disruptivethoughts.com/2006/04/09/potential-promise-or-the-key-to-building-network-value/#comment-193 [...] What is a potential promise? It’s the observable/unobservable, direct/indirect, understandable/perplexing, … factor(s) that create an expectation of personal value for a network. This expectation of personal value, this potential promise, must be present before a network has any chance of building mass. [...] […] What is a potential promise? It’s the observable/unobservable, direct/indirect, understandable/perplexing, … factor(s) that create an expectation of personal value for a network. This expectation of personal value, this potential promise, must be present before a network has any chance of building mass. […]

]]> By: Liz Strauss http://disruptivethoughts.com/2006/04/09/potential-promise-or-the-key-to-building-network-value/#comment-127 Liz Strauss Sat, 15 Apr 2006 15:50:34 +0000 http://disruptivethoughts.com/2006/04/09/potential-promise-or-the-key-to-building-network-value/#comment-127 Hi Fraser, Hi Char, I know this scenario. I've lived it. The CEO of Wolters Kluwer at the time we sold Sundance, "You're selling the company that hasn't happened yet." He was right, and we did. Our asset value was in the relationships I had made. Everything was potential. Certain to happen for sure--solid strategy--but not there yet. We turned $9Million invested into a $35Million sale in three years after the company had been through three years of 10% decline. How'd we do it? I found partners all over the world who'd make books with us on my terms for the privelege of access to the US market and my effervescent personality and my "I won't do it like the American do" promise. (grin) Took us one year to buy back the bank covenants and we still grew by 40%. The next two years were over 25% growth--all considered organic because the product was new to both markets. Is this what you mean by potential Fraser? Liz Successful Blog Hi Fraser, Hi Char,
I know this scenario. I’ve lived it. The CEO of Wolters Kluwer at the time we sold Sundance, “You’re selling the company that hasn’t happened yet.” He was right, and we did. Our asset value was in the relationships I had made. Everything was potential. Certain to happen for sure–solid strategy–but not there yet.

We turned $9Million invested into a $35Million sale in three years after the company had been through three years of 10% decline. How’d we do it? I found partners all over the world who’d make books with us on my terms for the privelege of access to the US market and my effervescent personality and my “I won’t do it like the American do” promise. (grin)

Took us one year to buy back the bank covenants and we still grew by 40%. The next two years were over 25% growth–all considered organic because the product was new to both markets.

Is this what you mean by potential Fraser?

Liz
Successful Blog

]]> By: Liz Strauss http://disruptivethoughts.com/2006/04/09/potential-promise-or-the-key-to-building-network-value/#comment-101274 Liz Strauss Sat, 15 Apr 2006 14:50:34 +0000 http://disruptivethoughts.com/2006/04/09/potential-promise-or-the-key-to-building-network-value/#comment-101274 Hi Fraser, Hi Char, I know this scenario. I've lived it. The CEO of Wolters Kluwer at the time we sold Sundance, "You're selling the company that hasn't happened yet." He was right, and we did. Our asset value was in the relationships I had made. Everything was potential. Certain to happen for sure--solid strategy--but not there yet. We turned $9Million invested into a $35Million sale in three years after the company had been through three years of 10% decline. How'd we do it? I found partners all over the world who'd make books with us on my terms for the privelege of access to the US market and my effervescent personality and my "I won't do it like the American do" promise. (grin) Took us one year to buy back the bank covenants and we still grew by 40%. The next two years were over 25% growth--all considered organic because the product was new to both markets. Is this what you mean by potential Fraser? Liz Successful Blog Hi Fraser, Hi Char, I know this scenario. I’ve lived it. The CEO of Wolters Kluwer at the time we sold Sundance, “You’re selling the company that hasn’t happened yet.” He was right, and we did. Our asset value was in the relationships I had made. Everything was potential. Certain to happen for sure–solid strategy–but not there yet. We turned $9Million invested into a $35Million sale in three years after the company had been through three years of 10% decline. How’d we do it? I found partners all over the world who’d make books with us on my terms for the privelege of access to the US market and my effervescent personality and my “I won’t do it like the American do” promise. (grin) Took us one year to buy back the bank covenants and we still grew by 40%. The next two years were over 25% growth–all considered organic because the product was new to both markets. Is this what you mean by potential Fraser? Liz Successful Blog

]]> By: Fraser http://disruptivethoughts.com/2006/04/09/potential-promise-or-the-key-to-building-network-value/#comment-118 Fraser Sun, 09 Apr 2006 22:09:30 +0000 http://disruptivethoughts.com/2006/04/09/potential-promise-or-the-key-to-building-network-value/#comment-118 I may be, but I also know that I struggle to articulate ideas that are still forming in my head, so I'm going to cycle on this one a little bit more. The potential promise is dependent on the audience, that's why it's different and unique for each network. Each network develops/requires it own potential promise, yet a group needs to see (and believe in) the potential promise in order to form an audience. A highschooler moving from MySpace to Facebook isn't necessarly doing so because MySpace is treating them poorly, they're doing it because they value the potential of populating Facebook more than they do the potential of MySpace. A group is a critical ingredient for developing an audience, but there needs to be something else there, and it's not just Ryan treating them right (although that's another critical ingredient). There have been, and will continue to be, networks that treat their audience well but lose it because of an alternative offering a greater potential promise. It's especially difficult in social networks because the audience is so fickle. Like I say, I may be completely off base but I need to think this through a bit more, I don't think it's as simple as treating the audience well. That isn't a long-term sustainable solution. I may be, but I also know that I struggle to articulate ideas that are still forming in my head, so I’m going to cycle on this one a little bit more.

The potential promise is dependent on the audience, that’s why it’s different and unique for each network. Each network develops/requires it own potential promise, yet a group needs to see (and believe in) the potential promise in order to form an audience.

A highschooler moving from MySpace to Facebook isn’t necessarly doing so because MySpace is treating them poorly, they’re doing it because they value the potential of populating Facebook more than they do the potential of MySpace.

A group is a critical ingredient for developing an audience, but there needs to be something else there, and it’s not just Ryan treating them right (although that’s another critical ingredient). There have been, and will continue to be, networks that treat their audience well but lose it because of an alternative offering a greater potential promise.

It’s especially difficult in social networks because the audience is so fickle.

Like I say, I may be completely off base but I need to think this through a bit more, I don’t think it’s as simple as treating the audience well. That isn’t a long-term sustainable solution.

]]> By: chartreuse http://disruptivethoughts.com/2006/04/09/potential-promise-or-the-key-to-building-network-value/#comment-117 chartreuse Sun, 09 Apr 2006 21:35:00 +0000 http://disruptivethoughts.com/2006/04/09/potential-promise-or-the-key-to-building-network-value/#comment-117 Fraser, You're wrong about this one. Potential promise? Isn't the potential promise dependent on the audience? Isn't the audience what provides that potential promise? Friendster had no Ryan Seacrest. They did not treat the audience right (according to Danah and others). On the other hand MySpace is the opposite. The audience creates it's own potential promise. That is what gives you traction. And that's why you need Ryan. :) Fraser,
You’re wrong about this one.
Potential promise? Isn’t the potential promise dependent on the audience? Isn’t the audience what provides that potential promise?

Friendster had no Ryan Seacrest. They did not treat the audience right (according to Danah and others). On the other hand MySpace is the opposite.

The audience creates it’s own potential promise. That is what gives you traction. And that’s why you need Ryan. :)

]]> By: Fraser http://disruptivethoughts.com/2006/04/09/potential-promise-or-the-key-to-building-network-value/#comment-101273 Fraser Sun, 09 Apr 2006 21:09:30 +0000 http://disruptivethoughts.com/2006/04/09/potential-promise-or-the-key-to-building-network-value/#comment-101273 I may be, but I also know that I struggle to articulate ideas that are still forming in my head, so I'm going to cycle on this one a little bit more. The potential promise is dependent on the audience, that's why it's different and unique for each network. Each network develops/requires it own potential promise, yet a group needs to see (and believe in) the potential promise in order to form an audience. A highschooler moving from MySpace to Facebook isn't necessarly doing so because MySpace is treating them poorly, they're doing it because they value the potential of populating Facebook more than they do the potential of MySpace. A group is a critical ingredient for developing an audience, but there needs to be something else there, and it's not just Ryan treating them right (although that's another critical ingredient). There have been, and will continue to be, networks that treat their audience well but lose it because of an alternative offering a greater potential promise. It's especially difficult in social networks because the audience is so fickle. Like I say, I may be completely off base but I need to think this through a bit more, I don't think it's as simple as treating the audience well. That isn't a long-term sustainable solution. I may be, but I also know that I struggle to articulate ideas that are still forming in my head, so I’m going to cycle on this one a little bit more. The potential promise is dependent on the audience, that’s why it’s different and unique for each network. Each network develops/requires it own potential promise, yet a group needs to see (and believe in) the potential promise in order to form an audience. A highschooler moving from MySpace to Facebook isn’t necessarly doing so because MySpace is treating them poorly, they’re doing it because they value the potential of populating Facebook more than they do the potential of MySpace. A group is a critical ingredient for developing an audience, but there needs to be something else there, and it’s not just Ryan treating them right (although that’s another critical ingredient). There have been, and will continue to be, networks that treat their audience well but lose it because of an alternative offering a greater potential promise. It’s especially difficult in social networks because the audience is so fickle. Like I say, I may be completely off base but I need to think this through a bit more, I don’t think it’s as simple as treating the audience well. That isn’t a long-term sustainable solution.

]]> By: chartreuse http://disruptivethoughts.com/2006/04/09/potential-promise-or-the-key-to-building-network-value/#comment-101272 chartreuse Sun, 09 Apr 2006 20:35:00 +0000 http://disruptivethoughts.com/2006/04/09/potential-promise-or-the-key-to-building-network-value/#comment-101272 Fraser, You're wrong about this one. Potential promise? Isn't the potential promise dependent on the audience? Isn't the audience what provides that potential promise? Friendster had no Ryan Seacrest. They did not treat the audience right (according to Danah and others). On the other hand MySpace is the opposite. The audience creates it's own potential promise. That is what gives you traction. And that's why you need Ryan. :) Fraser, You’re wrong about this one. Potential promise? Isn’t the potential promise dependent on the audience? Isn’t the audience what provides that potential promise? Friendster had no Ryan Seacrest. They did not treat the audience right (according to Danah and others). On the other hand MySpace is the opposite. The audience creates it’s own potential promise. That is what gives you traction. And that’s why you need Ryan. :)

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